2011

 

NEGRIL

The Brief:

To create a colourful, happy bold, Jamaican themed soup brand. The owner wanted sunshine, dancing people, Jamaican colours, palm trees and a real sense of homegrown products. They had a lot of pride about the country and their farm they wanted it to show in the brand. A bowl of sunshine was one of their quotes.

As part of Glo Creative I designed the brand, the stationary and the labels for their soup containers. I really enjoyed creating such a happy, heartfelt family brand.

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